NEW YORK, March 13, 2023 /PRNewswire/ —Â The online children and maternity apparel market size in MENA is estimated to grow by USD 886.26 million from 2021 to 2026, according to Technavio. The market is estimated to grow at a CAGR of 5.55% during the forecast period. The report provides a detailed analysis of the competitive landscape and offers information on the products offered by key vendors including BABY SHOP LLC, Carters Inc., Lebelik, Mothercare Plc, Mums and Bumps, Next Plc, Nike Inc., PUNTO FA SL, Spring Maternity, and The Gap Inc. For more insights into market size (2022Â to 2026)Â –Â Request a sample report
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Online Childrens and Maternity Apparel Market In MENA – Vendor Analysis
Some of the key vendors covered in the report include:
- BABY SHOP LLC – The company offers Love Mum Graphic Print Maternity T-shirt with Short Sleeves, Love Mum Maternity Dress with Pleated Flair and Sheer Top, and Love Mum Maternity Longline Cardigan with Pockets.
- Carters Inc. – The company offers children and maternity apparel brands such as Little Planet and Skip Hop.
- Lebelik – The company offers children and maternity apparel such as ming shorts, cargo pants, dresses, and tops.
- Mothercare Plc – The company offers clothing for infants and children from the ages of 0-8 years and up to 10 years in some international markets. It also includes maternity apparel, featuring functionality and comfort.
Online Childrens and Maternity Apparel Market In MENA – Segmentation Assessment
Segment Overview
Technavio has segmented the market based on price (mass category, mid-range category, premium category, and ultra-premium category), age group (toddlers, infants, rest of children, and maternity), geography (Saudi Arabia, UAE, Egypt, Iran, and Rest of MENA), and application (children apparel and maternity apparel).
- The market growth in the mass category segment will be significant during the forecast period. The increase in internet penetration and the rise in the number of smartphone users have created significant opportunities for vendors operating in the segment. The segment is driven by the increasing demand for a wide variety of children’s and maternity apparel and the expansion of middle-income households in MENA.
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Online Childrens and Maternity Apparel Market In MENA – Market Dynamics
Key growth driver
- The market is driven by increasing product awareness among consumers.
- The awareness of children and maternity wear is increasing among women.
- Advertisements through television, digital, and social media have influenced the purchasing decisions of women.
- Several market players are spending on advertisements with the help of maternity modeling to create a better connection with pregnant women.
- Vendors are also publishing several articles in magazines about lifestyle, baby care, and other maternity-related information to influence purchasing decisions.
- As a result of these factors, the demand for children and maternity apparel is increasing in MENA.
Key trend influencing growth
- The increasing demand for eco-friendly, high-quality, comfortable, and stylish maternity clothing is the key trend in the market.
- Customers are becoming more conscious of the use of materials in their clothes.
- They are exhibiting increased demand for eco-friendly maternity clothes that use organic materials, such as organic cotton and recycled polyamide.
- To cater to this demand, market players are increasing the use of sustainable materials to make children and maternity apparel.
- This trend will positively influence the growth of the market during the forecast period.
Major challenge hindering growth
- The high overhead costs for online retailers are identified as the major challenge in the market.
- Logistical complications such as delays in the delivery of products, unorganized routing, and lack of proper postal addresses increase the overhead cost for online retailers.
- In addition, the lack of quality delivery services leads to reduced brand value, which consequently affects the profit margins.
- Such factors are challenging the growth of the market players.
Get more insights on Market Drivers, Trends, & Challenges in the market – Request a Sample Report!
What are the key data covered in this online childrens and maternity apparel market in the MENA report
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the growth of the online childrens and maternity apparel market in MENA between 2022 and 2026
- Precise estimation of the size of the online childrens and maternity apparel market in MENA and its contribution to the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Growth of the online childrens and maternity apparel market across MENA
- A thorough analysis of the market’s competitive landscape and detailed information about vendors
- Comprehensive analysis of factors that will challenge the growth of online childrens and maternity apparel market vendors in MENA
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Online Childrens and Maternity Apparel Market in MENA Scope |
|
Report Coverage |
Details |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.55% |
Market growth 2022-2026 |
USD 886.26 million |
Market structure |
Fragmented |
YoY growth 2022-2023Â (%) |
4.19 |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
BABY SHOP LLC, Carters Inc., Lebelik, Mothercare Plc, Mums and Bumps, Next Plc, Nike Inc., PUNTO FA SL, Spring Maternity, and The Gap Inc. |
Market dynamics |
Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Browse through Technavio’s Consumer Discretionary Market Reports
Table of contents:
1. Executive SummaryÂ
2. Market LandscapeÂ
      2.1 Market ecosystemÂ
           Exhibit 01: Parent market
      2.2: Market CharacteristicsÂ
         Exhibit 02: Market CharacteristicsÂ
      2.2 Value chain analysisÂ
           Exhibit 03: Value Chain Analysis: Internet and direct marketing retail
         2.2.1 Input
         2.2.2 Inbound logistics
           2.2.3 Operations
           2.2.4 Outbound logistics
           2.2.5 Marketing and sales
           2.2.6 Service
           2.2.7 Marketing and sales
         2.2.7 Support activities
           2.2.8 Innovation
3. Market SizingÂ
      3.1 Market definition
           Exhibit 04: Offerings of vendors included in the market definition
      3.2 Market segment analysisÂ
           Exhibit 05: Market segments
      3.3 Market size 2020Â
      3.4 Market outlook: Forecast for 2020 – 2025Â
           Exhibit 06: – Market size and forecast 2020 – 2025 ($ million)
         Exhibit 07: market: Year-over-year growth 2020 – 2025 (%)
4. Five Forces AnalysisÂ
      4.1 Five Forces SummaryÂ
           Exhibit 08: Five forces analysis 2020 & 2025
      4.2 Bargaining power of buyersÂ
           Exhibit 09: Bargaining power of buyers
    4.3 Bargaining power of suppliersÂ
           Exhibit 10: Bargaining power of suppliers
      4.4 Threat of new entrantsÂ
           Exhibit 11: Threat of new entrants
      4.5 Threat of substitutesÂ
           Exhibit 12: Threat of substitutes
      4.6 Threat of rivalryÂ
           Exhibit 13: Threat of rivalry
      4.7 Market conditionÂ
           Exhibit 14: Market condition – Five forces 2020
5. Market Segmentation by ApplicationÂ
      5.1 Market segments
           The segments covered in this chapter are:
- Children apparel
- Maternity apparel
           Exhibit 15: Application – Market share 2020-2025 (%)
      5.2 Comparison by ApplicationÂ
           Exhibit 16: Comparison by Application
      5.3 Children apparel – Market size and forecast 2020-2025Â
           Exhibit 17: Children apparel – Market size and forecast 2020-2025 ($ million)
           5.3.1 Tops
           5.3.2 Bottoms
           5.3.3 Dresses
         5.3.4 Others
           Exhibit 18: Children apparel – Year-over-year growth 2020-2025 (%)
      5.4 Maternity apparel – Market size and forecast 2020-2025Â
           Exhibit 19: Maternity apparel – Market size and forecast 2020-2025 ($ million)
           5.4.1 Tops
           5.4.2 Bottoms
         5.4.3 Innerwear and intimate wear
           5.4.4 Dresses
           5.4.5 Others
           Exhibit 20: Maternity apparel – Year-over-year growth 2020-2025 (%)
      5.5 Market opportunity by ApplicationÂ
           Exhibit 21: Market opportunity by Application
6. Market Segmentation by PriceÂ
      6.1 Market segments
           The segments covered in this chapter are:
- Mass-category
- Mid-range category
- Premium category
- Ultra-premium category
           Exhibit 22: Price – Market share 2020-2025 (%)
      6.2 Comparison by PriceÂ
           Exhibit 23: Comparison by Price
      6.3 Mass-category – Market size and forecast 2020-2025Â
           Exhibit 24: Mass-category – Market size and forecast 2020-2025 ($ million)
           Exhibit 25: Mass-category – Year-over-year growth 2020-2025 (%)
      6.4 Mid-range category – Market size and forecast 2020-2025Â
           Exhibit 26: Mid-range category – Market size and forecast 2020-2025 ($ million)
           Exhibit 27: Mid-range category – Year-over-year growth 2020-2025 (%)
      6.5 Premium category – Market size and forecast 2020-2025Â
           Exhibit 28: Premium category – Market size and forecast 2020-2025 ($ million)
           Exhibit 29: Premium category – Year-over-year growth 2020-2025 (%)
      6.6 Ultra-premium category – Market size and forecast 2020-2025Â
           Exhibit 30: Ultra-premium category – Market size and forecast 2020-2025 ($ million)
           Exhibit 31: Ultra-premium category – Year-over-year growth 2020-2025 (%)
      6.7 Market opportunity by PriceÂ
           Exhibit 32: Market opportunity by Price
7. Market Segmentation by Age groupÂ
      7.1 Market segments
           The segments covered in this chapter are:
- Toddlers
- Infants
- Rest of the children
- Maternity
           Exhibit 33: Age group – Market share 2020-2025 (%)
      7.2 Comparison by Age group
           Exhibit 34: Comparison by Age group
      7.3 Toddlers – Market size and forecast 2020-2025Â
           Exhibit 35: Toddlers – Market size and forecast 2020-2025 ($ million)
           7.3.1 Toddler boys
           7.3.2 Toddler girls
           Exhibit 36: Toddlers – Year-over-year growth 2020-2025 (%)
      7.4 Infants – Market size and forecast 2020-2025Â
           Exhibit 37: Infants – Market size and forecast 2020-2025 ($ million)
           7.4.1 Baby boy
           7.4.2 Baby girl
           Exhibit 38: Infants – Year-over-year growth 2020-2025 (%)
      7.5 Rest of the children – Market size and forecast 2020-2025Â
           Exhibit 39: Rest of the children- Market size and forecast 2020-2025 ($ million)
           7.5.1 Boys
         7.5.2 Girls
           Exhibit 40: Rest of the children – Year-over-year growth 2020-2025 (%)
           Exhibit 41: Maternity – Market size and forecast 2020-2025 ($ million)
           Exhibit 42: Maternity – Year-over-year growth 2020-2025 (%)
           Market opportunity by Age group
           Exhibit 43: Market opportunity by Age group
8. Customer landscapeÂ
      8.1 Customer landscapeÂ
           Exhibit 44: Customer landscape
9. Geographic LandscapeÂ
      9.1 Geographic segmentation
           Exhibit 45: Market share by geography 2020-2025 (%)
      9.2 Geographic comparisonÂ
           Exhibit 46: Geographic comparison
      9.3 Saudi Arabia – Market size and forecast 2020-2025Â
           Exhibit 47: Saudi Arabia – Market size and forecast 2020-2025 ($ million)
           Exhibit 48: Saudi Arabia – Year-over-year growth 2020-2025 (%)
      9.4 Egypt (Arab Republic of Egypt) – Market size and forecast 2020-2025Â
           Exhibit 49: Egypt (Arab Republic of Egypt) – Market size and forecast 2020-2025 ($ million)
           Exhibit 50: Egypt (Arab Republic of Egypt) – Year-over-year growth 2020-2025 (%)
      9.5 UAE – Market size and forecast 2020-2025
         Exhibit 51: UAE – Market size and forecast 2020-2025 ($ million)
           Exhibit 52: UAE – Year-over-year growth 2020-2025 (%)
      9.6 Iran (Islamic Republic of Iran) – Market size and forecast 2020-2025Â
           Exhibit 53: Iran (Islamic Republic of Iran) – Market size and forecast 2020-2025 ($ million)
           Exhibit 54: Iran (Islamic Republic of Iran) – Year-over-year growth 2020-2025 (%)
      9.7 Rest of MEA – Market size and forecast 2020-2025
           Exhibit 55: Rest of MEA – Market size and forecast 2020-2025 ($ million)
           9.7.1 Algeria
           9.7.2 Israel
           Exhibit 56: Rest of MEA – Year-over-year growth 2020-2025 (%)
      9.8 Market opportunity by geography
           Exhibit 57: Market opportunity by geography ($ million)
10. Drivers, Challenges, and TrendsÂ
      10.1 Market driversÂ
           10.1.1 Increasing product awareness
           10.1.2 Rise in growth opportunities in developing markets
           10.1.3 Growth of e-commerce industry
      10.2 Market challengesÂ
           10.2.1 High overhead costs for online retailers
           10.2.2 Lack of advertising, marketing, and promotional campaigns
           10.2.3 Order or size mismatch, poor customer care service, and return policy
           Exhibit 58: Impact of drivers and challenges
      10.3 Market trendsÂ
           10.3.1 Increasing demand for eco-friendly, high-quality, comfortable, and stylish maternity clothing
           10.3.2 Availability of top brands online and preference for omnichannel retail
           10.3.3 Product differentiation and personalization
10. Vendor LandscapeÂ
      10.1 Competitive scenarioÂ
      10.2 Vendor landscapeÂ
           Exhibit 40: Vendor Landscape
      10.3 Landscape disruptionÂ
           Exhibit 41: Landscape disruption
      10.4 Industry risksÂ
           Exhibit 42: Industry risks
11.  Vendor AnalysisÂ
      11.1 Vendors coveredÂ
           Exhibit 43: Vendors covered
      10.2 Market positioning of vendorsÂ
           Exhibit 63: Market positioning of vendors
      12.3 Alibaba Group Holding Ltd.Â
           Exhibit 64: Alibaba Group Holding Ltd. – Overview
           Exhibit 65: Alibaba Group Holding Ltd. – Business segments
           Exhibit 66: Alibaba Group Holding Ltd. – Key news
           Exhibit 67: Alibaba Group Holding Ltd. – Key offerings
           Exhibit 68: Alibaba Group Holding Ltd. – Segment focus
      12.4 Amazon.com Inc.
           Exhibit 69: Amazon.com Inc. – Overview
           Exhibit 70: Amazon.com Inc. – Business segments
           Exhibit 71: Amazon.com Inc. – Key news
           Exhibit 72: Amazon.com Inc. – Key offerings
           Exhibit 73: Amazon.com Inc. – Segment focus
      12.5 Carters Inc.Â
           Exhibit 74: Carters Inc. – Overview
           Exhibit 75: Carters Inc. – Business segments
           Exhibit 76: Carters Inc. – Key offerings
           Exhibit 77: Carters Inc. – Segment focus
      12.6 eBay Inc.
           Exhibit 78: eBay Inc. – Overview
           Exhibit 79: eBay Inc. – Business segments
           Exhibit 80: eBay Inc.– Key news
           Exhibit 81: eBay Inc.- Key offerings
           Exhibit 82: eBay Inc. – Segment focus
      12.7 Jumia Technologies AGÂ
           Exhibit 83: Jumia Technologies AG – Overview
           Exhibit 84: Jumia Technologies AG – Product and service
           Exhibit 85: Jumia Technologies AG – Key news
           Exhibit 86: Jumia Technologies AG – Key offerings
      12.8 Namshi General Trading LLC
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