Handicrafts Market size to grow by USD 407.15 billion between 2022 and 2027; Asian Handicrafts Pvt. Ltd, Crossroads Foundation, among others, identified as key vendors

NEW YORK, May 8, 2023 /PRNewswire/ — The handicrafts market size is estimated to increase by USD 407.15 billion from 2022 to 2027, with a CAGR of 8.87%, according to a recent market study by Technavio. This report also offers a 5-year historical (2017-2021) data projection of market size, segmentation, and region. Discover some more key insights on market size before buying the full report –Request a sample report

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak. The Bargaining Power of Buyers & Suppliers and the Threat of New Entrants, Rivalry, and Substitutes have also been analyzed and rated between LOW-HIGH to provide a holistic view of market favorability.

Find Technavio’s Exclusive Analysis of Price Sensitivity, Adoption Lifecycle, Customer Purchase Basket, Adoption Rates, and Purchase Criteria

• One of the core components of the customer landscape is price sensitivity, an analysis of which will help companies refine marketing strategies to gain a competitive advantage. 
• Another key aspect is price sensitivity drivers (purchases are undifferentiated, the purchase is a key cost to buyers, and quality is not important), which range between LOW and HIGH.
• Furthermore, market adoption rates for all regions have been covered.

Vendor Analysis

The global handicrafts market and highly competitive with the presence of numerous players. To stay ahead of the competition, vendors are continuously innovating and introducing new and advanced products in the market. They are also investing heavily in research and development activities to improve the quality and functionality of their products. Some of the key vendors covered in the report include:

• Asian Handicrafts Pvt. Ltd: The company offers different types of handmade Christmas decoration items which are often used as gift items by the consumers.
• Crossroads Foundation: The company offers different types of handmade jute farmhouse carry bags which are used to carry multiple things.
• Divya Exports: The company produces and distributes different types of aluminum ware and beaded glitter handicraft items worldwide.
• Fakih Group of Companies: The company is involved in trading, manufacturing, and exporting different types of handicraft products from small-scale and cottage industries, eco-friendly products, and women-crafted products.
• Craft India Overseas
• Earthy Workshop and Co Pty Ltd. and Akkaara
• HimalayanMart.com
• Kathmandu Handicrafts Pvt. Ltd.
• Native Crafts and Arts
• Nepal Craft Shop Pvt. Ltd.
• NGOC DONG HA NAM
• Orient Handicraft Ltd.
• OSM HANDICRAFT
• RTCrafts Enterprise
• S.Sundaravadivel and Co.
• Sana Hastakala

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Chart & Data Table on 5-Year Historic (2017-2021) Market Size, Comparative Analysis of Segments, and Y-O-Y Growth of Handicrafts market

• The market is segmented by product (Metal art ware and jewelry, Woodware, Textile products, and Pottery and others), distribution Channel (Offline and Online), and geography (North America, Europe, APAC, Middle East and Africa, and South America)
• The market growth in the metal art ware and jewelry segment will be significant over the forecast period. The term metal art includes wall decorations, statues, sculptures, metal furniture, cooking utensils, traditional weapons, frames, decorative mats, lighting products (portable lamps, etc.), religious artifacts, musical instruments, etc. These metal crafts are mainly made from raw materials based on metals and alloys such as iron, brass, copper, gold, silver, and stainless steel. This segment also includes jewelry such as replica jewelry and jewelry made of gemstones and stones. With the increasing verticalization (purchasing by retailers directly from exporters in developing countries) and horizontalization (incorporating retailers and brands in sectors such as stationery, fashion, and furniture), artisans now have direct access to the market. The growing popularity of metalwork is also fueled by innovations in this area, especially in tableware, lighting and ornaments. Additionally, there is a growing market for black and rust-colored metal-based crafts that add a retro feel to the item. Thus, such factors will further drive the revenue growth of the segment during the forecast period. 

Market Dynamics

• Driver – The need for low-capital investments will drive the growth of the market. A craft business requires only a small initial investment. Small craft stores, individual craft stores, and medium-sized businesses can all produce crafts. The majority of producers in the global market are small agricultural businesses that prioritize profitable production by obtaining the best working capital from local investors or government assistance. Building machinery and leasing/owning land represent a significant portion of the initial investment in various industries. However, since the craft industry relies on manual labor rather than sophisticated machinery, initial costs for machinery and equipment are minimal or low. Hence, lower working capital and initial investment requirements will drive revenue growth in the market during the forecast period. 
• Trend – Increasing demand for social and environmental sustainability of handicraft products is the key trend in the market. Most handicrafts are made from eco-friendly raw materials such as jute, bamboo, teak, metal, and cotton. However, manufacturers are increasingly turning to unconventional materials such as plastic when producing handcrafted items such as face masks, piggy banks, water bottles, decorative flowers, and traditional toys. As a result, there is an increasing demand for environmentally friendly materials to replace these products. For example, US, European and Japanese importers have expressed concerns about certain raw materials used in the manufacture of handicrafts in India. These countries require Indian handicraft exporters to comply with a set of social and environmental standards that ensure sustainability. These demands have led more and more handicraft producers to focus on using safe and environmentally friendly raw materials, further boosting the expansion of the market during the forecast period. 
• Challenge – The lack of managerial capabilities is a major challenge in the market. Handicraft manufacturers often lack management skills in areas such as workplace management, market research, inventory management, and merchandising. This shortage is often seen as an obstacle to the progress of handicrafts. Artisan manufacturers often do not have access to business development service providers (BDSPs) because they have limited budgets and operate independently of local governments. Even with BDSPs in place, there is a significant difference between the perceived need for managed services and the actual willingness to pay for them. Additionally, arts and crafts manufacturers may lack the financial means to access BDSP services. Additionally, craft producers rarely communicate with importers or other foreign retailers, limiting their exposure to normative business practices in other countries. Therefore, market growth will be limited during the forecast period due to a lack of understanding of the special needs of foreign exporters. 

Chart & Data Table on Historical Market Size (2017-2021), Historic Industry Size & Analysis of Vendors and Countries
The market is segmented by region North America, Europe, APAC, Middle East and Africa, and South America. An analysis of key leading countries has been included.

• North America will account for 31% of the market growth during the forecast period. The growth of the regional market is driven by the presence of favorable government policies on handicraft imports and increasing demand for handicrafts such as hand-printed textiles, metalwork, and embroidery products. Additionally, the existence of laws that ensure the authenticity of Indigenous or Native American artifacts, such as the Indian Arts and Crafts Act of 1990, helps maintain scrutiny of counterfeit artifacts in the United States. Such factors thus drive the growth of the regional market during the forecast period. 

In addition to the forecast, the report also highlights the key opportunities by analyzing
drivers, trends, and challenges for the market. VIEW a PDF SAMPLE! 

What are the key data covered in this Handicrafts Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the Handicrafts Market between 2023 and 2027
• Precise estimation of the size of the Handicrafts Market size and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the Handicrafts Market industry across North America, Europe, APAC, Middle East and Africa, and South America
• A thorough analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of Handicrafts Market vendors

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Table of contents:

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global – Market size and forecast 2022-2027 ($ billion)
• Exhibit 15: Data Table on Global – Market size and forecast 2022-2027 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global handicrafts market 2017 – 2021 
• Exhibit 18: Historic Market Size – Data Table on Global handicrafts market 2017 – 2021 ($ billion)

• 4.2 Product Segment Analysis 2017 – 2021 
• Exhibit 19: Historic Market Size – Product Segment 2017 – 2021 ($ billion)

• 4.3 Distribution Channel Segment Analysis 2017 – 2021 
• Exhibit 20: Historic Market Size – Distribution Channel Segment 2017 – 2021 ($ billion)

• 4.4 Geography Segment Analysis 2017 – 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 – 2021 ($ billion)

• 4.5 Country Segment Analysis 2017 – 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 – 2021 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis – Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition – Five forces 2022 and 2027

6 Market Segmentation by Product

• 6.1 Market segments
• Exhibit 30: Chart on Product – Market share 2022-2027 (%)
• Exhibit 31: Data Table on Product – Market share 2022-2027 (%)

• 6.2 Comparison by Product 
• Exhibit 32: Chart on Comparison by Product
• Exhibit 33: Data Table on Comparison by Product

• 6.3 Metal art ware and jewelry – Market size and forecast 2022-2027 
• Exhibit 34: Chart on Metal art ware and jewelry – Market size and forecast 2022-2027 ($ billion)
• Exhibit 35: Data Table on Metal art ware and jewelry – Market size and forecast 2022-2027 ($ billion)
• Exhibit 36: Chart on Metal art ware and jewelry – Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Metal art ware and jewelry – Year-over-year growth 2022-2027 (%)

• 6.4 Woodware – Market size and forecast 2022-2027 
• Exhibit 38: Chart on Woodware – Market size and forecast 2022-2027 ($ billion)
• Exhibit 39: Data Table on Woodware – Market size and forecast 2022-2027 ($ billion)
• Exhibit 40: Chart on Woodware – Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Woodware – Year-over-year growth 2022-2027 (%)

• 6.5 Textile products – Market size and forecast 2022-2027 
• Exhibit 42: Chart on Textile products – Market size and forecast 2022-2027 ($ billion)
• Exhibit 43: Data Table on Textile products – Market size and forecast 2022-2027 ($ billion)
• Exhibit 44: Chart on Textile products – Year-over-year growth 2022-2027 (%)
• Exhibit 45: Data Table on Textile products – Year-over-year growth 2022-2027 (%)

• 6.6 Pottery and others – Market size and forecast 2022-2027 
• Exhibit 46: Chart on Pottery and others – Market size and forecast 2022-2027 ($ billion)
• Exhibit 47: Data Table on Pottery and others – Market size and forecast 2022-2027 ($ billion)
• Exhibit 48: Chart on Pottery and others – Year-over-year growth 2022-2027 (%)
• Exhibit 49: Data Table on Pottery and others – Year-over-year growth 2022-2027 (%)

• 6.7 Market opportunity by Product 
• Exhibit 50: Market opportunity by Product ($ billion)
• Exhibit 51: Data Table on Market opportunity by Product ($ billion)

7 Market Segmentation by Distribution Channel

• 7.1 Market segments
• Exhibit 52: Chart on Distribution Channel – Market share 2022-2027 (%)
• Exhibit 53: Data Table on Distribution Channel – Market share 2022-2027 (%)

• 7.2 Comparison by Distribution Channel 
• Exhibit 54: Chart on Comparison by Distribution Channel
• Exhibit 55: Data Table on Comparison by Distribution Channel

• 7.3 Offline – Market size and forecast 2022-2027 
• Exhibit 56: Chart on Offline – Market size and forecast 2022-2027 ($ billion)
• Exhibit 57: Data Table on Offline – Market size and forecast 2022-2027 ($ billion)
• Exhibit 58: Chart on Offline – Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Offline – Year-over-year growth 2022-2027 (%)

• 7.4 Online – Market size and forecast 2022-2027 
• Exhibit 60: Chart on Online – Market size and forecast 2022-2027 ($ billion)
• Exhibit 61: Data Table on Online – Market size and forecast 2022-2027 ($ billion)
• Exhibit 62: Chart on Online – Year-over-year growth 2022-2027 (%)
• Exhibit 63: Data Table on Online – Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Distribution Channel 
• Exhibit 64: Market opportunity by Distribution Channel ($ billion)
• Exhibit 65: Data Table on Market opportunity by Distribution Channel ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 67: Chart on Market share by geography 2022-2027 (%)
• Exhibit 68: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 69: Chart on Geographic comparison
• Exhibit 70: Data Table on Geographic comparison

• 9.3 North America – Market size and forecast 2022-2027 
• Exhibit 71: Chart on North America – Market size and forecast 2022-2027 ($ billion)
• Exhibit 72: Data Table on North America – Market size and forecast 2022-2027 ($ billion)
• Exhibit 73: Chart on North America – Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on North America – Year-over-year growth 2022-2027 (%)

• 9.4 Europe – Market size and forecast 2022-2027 
• Exhibit 75: Chart on Europe – Market size and forecast 2022-2027 ($ billion)
• Exhibit 76: Data Table on Europe – Market size and forecast 2022-2027 ($ billion)
• Exhibit 77: Chart on Europe – Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on Europe – Year-over-year growth 2022-2027 (%)

• 9.5 APAC – Market size and forecast 2022-2027 
• Exhibit 79: Chart on APAC – Market size and forecast 2022-2027 ($ billion)
• Exhibit 80: Data Table on APAC – Market size and forecast 2022-2027 ($ billion)
• Exhibit 81: Chart on APAC – Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on APAC – Year-over-year growth 2022-2027 (%)

• 9.6 Middle East and Africa – Market size and forecast 2022-2027 
• Exhibit 83: Chart on Middle East and Africa – Market size and forecast 2022-2027 ($ billion)
• Exhibit 84: Data Table on Middle East and Africa – Market size and forecast 2022-2027 ($ billion)
• Exhibit 85: Chart on Middle East and Africa – Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on Middle East and Africa – Year-over-year growth 2022-2027 (%)

• 9.7 South America – Market size and forecast 2022-2027 
• Exhibit 87: Chart on South America – Market size and forecast 2022-2027 ($ billion)
• Exhibit 88: Data Table on South America – Market size and forecast 2022-2027 ($ billion)
• Exhibit 89: Chart on South America – Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on South America – Year-over-year growth 2022-2027 (%)

• 9.8 US – Market size and forecast 2022-2027 
• Exhibit 91: Chart on US – Market size and forecast 2022-2027 ($ billion)
• Exhibit 92: Data Table on US – Market size and forecast 2022-2027 ($ billion)
• Exhibit 93: Chart on US – Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on US – Year-over-year growth 2022-2027 (%)

• 9.9 UK – Market size and forecast 2022-2027 
• Exhibit 95: Chart on UK – Market size and forecast 2022-2027 ($ billion)
• Exhibit 96: Data Table on UK – Market size and forecast 2022-2027 ($ billion)
• Exhibit 97: Chart on UK – Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on UK – Year-over-year growth 2022-2027 (%)

• 9.10 Germany – Market size and forecast 2022-2027 
• Exhibit 99: Chart on Germany – Market size and forecast 2022-2027 ($ billion)
• Exhibit 100: Data Table on Germany – Market size and forecast 2022-2027 ($ billion)
• Exhibit 101: Chart on Germany – Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Germany – Year-over-year growth 2022-2027 (%)

• 9.11 China – Market size and forecast 2022-2027 
• Exhibit 103: Chart on China – Market size and forecast 2022-2027 ($ billion)
• Exhibit 104: Data Table on China – Market size and forecast 2022-2027 ($ billion)
• Exhibit 105: Chart on China – Year-over-year growth 2022-2027 (%)
• Exhibit 106: Data Table on China – Year-over-year growth 2022-2027 (%)

• 9.12 United Arab Emirates – Market size and forecast 2022-2027 
• Exhibit 107: Chart on United Arab Emirates – Market size and forecast 2022-2027 ($ billion)
• Exhibit 108: Data Table on United Arab Emirates – Market size and forecast 2022-2027 ($ billion)
• Exhibit 109: Chart on United Arab Emirates – Year-over-year growth 2022-2027 (%)
• Exhibit 110: Data Table on United Arab Emirates – Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 111: Market opportunity by geography ($ billion)
• Exhibit 112: Data Tables on Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

• 10.3 Impact of drivers and challenges 
• Exhibit 113: Impact of drivers and challenges in 2022 and 2027

11 Vendor Landscape

• 11.2 Vendor landscape
• Exhibit 114: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 115: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 116: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 117: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 118: Matrix on vendor position and classification

• 12.3 Asian Handicrafts Pvt. Ltd. 
• Exhibit 119: Asian Handicrafts Pvt. Ltd. – Overview
• Exhibit 120: Asian Handicrafts Pvt. Ltd. – Product / Service
• Exhibit 121: Asian Handicrafts Pvt. Ltd. – Key offerings

• 12.4 Crossroads Foundation 
• Exhibit 122: Crossroads Foundation – Overview
• Exhibit 123: Crossroads Foundation – Product / Service
• Exhibit 124: Crossroads Foundation – Key offerings

• 12.5 Divya Exports
• Exhibit 125: Divya Exports – Overview
• Exhibit 126: Divya Exports – Product / Service
• Exhibit 127: Divya Exports – Key offerings

• 12.6 Fakih Group of Companies 
• Exhibit 128: Fakih Group of Companies – Overview
• Exhibit 129: Fakih Group of Companies – Product / Service
• Exhibit 130: Fakih Group of Companies – Key offerings

• 12.7 HimalayanMart.com
• Exhibit 131: HimalayanMart.com – Overview
• Exhibit 132: HimalayanMart.com – Product / Service
• Exhibit 133: HimalayanMart.com – Key offerings

• 12.8 Kathmandu Handicrafts Pvt. Ltd. 
• Exhibit 134: Kathmandu Handicrafts Pvt. Ltd. – Overview
• Exhibit 135: Kathmandu Handicrafts Pvt. Ltd. – Product / Service
• Exhibit 136: Kathmandu Handicrafts Pvt. Ltd. – Key offerings

• 12.9 Native Crafts and Arts 
• Exhibit 137: Native Crafts and Arts – Overview
• Exhibit 138: Native Crafts and Arts – Product / Service
• Exhibit 139: Native Crafts and Arts – Key offerings

• 12.10 Nepal Craft Shop Pvt. Ltd. 
• Exhibit 140: Nepal Craft Shop Pvt. Ltd. – Overview
• Exhibit 141: Nepal Craft Shop Pvt. Ltd. – Product / Service
• Exhibit 142: Nepal Craft Shop Pvt. Ltd. – Key offerings

• 12.11 NGOC DONG HA NAM
• Exhibit 143: NGOC DONG HA NAM – Overview
• Exhibit 144: NGOC DONG HA NAM – Product / Service
• Exhibit 145: NGOC DONG HA NAM – Key offerings

• 12.12 Orient Handicraft Ltd. 
• Exhibit 146: Orient Handicraft Ltd. – Overview
• Exhibit 147: Orient Handicraft Ltd. – Product / Service
• Exhibit 148: Orient Handicraft Ltd. – Key offerings

• 12.13 OSM HANDICRAFT
• Exhibit 149: OSM HANDICRAFT – Overview
• Exhibit 150: OSM HANDICRAFT – Product / Service
• Exhibit 151: OSM HANDICRAFT – Key offerings

• 12.14 RTCrafts Enterprise
• Exhibit 152: RTCrafts Enterprise – Overview
• Exhibit 153: RTCrafts Enterprise – Product / Service
• Exhibit 154: RTCrafts Enterprise – Key offerings

• 12.15 Sana Hastakala
• Exhibit 155: Sana Hastakala – Overview
• Exhibit 156: Sana Hastakala – Product / Service
• Exhibit 157: Sana Hastakala – Key offerings

• 12.16 Ten Thousand Villages 
• Exhibit 158: Ten Thousand Villages – Overview
• Exhibit 159: Ten Thousand Villages – Product / Service
• Exhibit 160: Ten Thousand Villages – Key offerings

• 12.17 Thar Handicrafts Gallery Pvt. Ltd. 
• Exhibit 161: Thar Handicrafts Gallery Pvt. Ltd. – Overview
• Exhibit 162: Thar Handicrafts Gallery Pvt. Ltd. – Product / Service
• Exhibit 163: Thar Handicrafts Gallery Pvt. Ltd. – Key offerings

13 Appendix

• 13.2 Inclusions and exclusions checklist 
• Exhibit 164: Inclusions checklist
• Exhibit 165: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 166: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 167: Research methodology
• Exhibit 168: Validation techniques employed for market sizing
• Exhibit 169: Information sources

• 13.5 List of abbreviations 
• Exhibit 170: List of abbreviations

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